Inspiration PersonaGrip was invented and patented by mechanical engineer Ed Dellis. On a motorcycle "somewhere in South Florida" at over 130 mph, his arms cramped from hanging on so tightly. In a flash Dellis thought: "If the grips were adjusted to my specs, then maybe, I wouldn't have to use a death grip to hang on."
			Perspiration MPRA World Champion Racquetball player, Mike Ray, goes on to win the racquetball championship in using PersonaGrip. Mike later tells PersonaGrip his gloves are lasting three times longer (no more pressure points) and he seems to be able to hit the ball more accurately and harder.
			Confirmation On his way to the 1993 Indy 500 to modify a steering wheel for eventual winner Emerson Fittipaldi, Dellis has the grip EMG tested and the results confirm that a dramatic reduction in grip effort (over 54%!) is possible with PersonaGrip.
			When asked about his PersonaGrip steering wheel and the Indy 500, Fittipaldi says: "It helped a lot !"
			The media embraced PersonaGrip when its first steering wheel Serial# 001 won the 1993 Indy 500 in the hands of Emerson Fittipaldi. Within a year-and-a-half over 2/3rds of the drivers on the circuit are betting their lives on PersonaGrip. The TV networks help create the buzz interviewing Dellis and producing mini features explaining how it works: ESPN, ABC Sports, and CBC in Canada are among the first to cover the latest exciting technology in IndyCar racing.
			Commercialization In 1996, professional rider, Leigh Donovan, tells her technicians that she refuses to ride her bikes without PersonaGrip. Three-time Tour de France winner turned race-car driver, Greg LeMond, echoes this sentiment with PersonaGrip's application to his race car steering wheel.
			Industrialization PersonaGrip is called a "Breakthrough Idea of the '90s" by Success Magazine, and New Equipment Digest nominates PersonaGrip to its Best of NED list based on reader response. At Harley-Davidson's plant in York, PA, workers report less stress and fatigue with the grip.
			Demonstration In 1995, Automotive Industries magazine ran an article entitled: "The Tool Grip that Won the Indy 500." PersonaGrip, Inc., begins traveling in and out of factories demonstrating the technology on assembly line tools. Toyota Motor Manufacturing Corporation, USA in Georgetown, KY, embraces its ergonomic benefits and sends it to Japan for testing. The results are "overwhelmingly positive." Within a few months, PersonaGrip is granted a coveted vendor-code for the grip material at Toyota's plants worldwide.
			The meat packing industry -- motivated by its high incidences of carpal tunnel syndrome -- begins experimenting with an original equipment manufactured version of PersonaGrip on meathooks. Barr Brothers Manufacturing Company signs two worldwide licensing agreements with PersonaGrip and captures the meat processing industry accordingly.
			Installation Today, domestic tool companies are discovering the benefits of advanced composite thermoplastic technology for installation on tools as original equipment. Says Dellis, "Charting a new course in ergonomics armed with pure logic and composite thermoplastics, we have become a recognized leader in adjustable human interfacing. Creating alliances by licensing the technology to manufacturers worldwide, we hope that adjustable handgrip technology can find its way onto everything you hold so that you may now be able to TAKE CONTROL!" May you never have to settle for less again.
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